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- P r o f e s s i o n a l _ D e v e l o p m e n t -

Creativity for the Rest of Us: MindLink Problem Solver
By Tom Vernon

Once thought to be the sole domain of artists, poets and eccentrics, creativity is now recognized as an essential survival skill for the work force of the next century. While some people arrive with more right-brained gifts than others, creativity is a skill that can be enhanced with practice. In this way, it is no different than writing, math or athletics.

Computer programs designed to enhance the creative process can help us develop our creative skills. MindLink Problem SolverTM from MindLink facilitates creative thinking and idea generation by using a series of exercises and creative thinking tools. It can be used for a variety of applications: new product develop- ment, creative writing, resolving personal issues, or any kind of unstructured problem.

MindLink is a different kind of software ... apparent from the moment you open the box and find a black velvet pouch filled with toys and objects to help stimulate ideas. It also includes a manual that teaches idea generation techniques as well as how to use the software. MindLink is designed to get your creativity juices flowing ... it has a Gym where you can go limber up your mind and then guides you through a process to help solve problems.

Available from MindLink, Inc., Box 247 Kings Highway, North Pomfret, VT 05053, 1-800-253-1844.



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