CONFERENCES
Convergence '98
What's New For '98!
10X Customer Value -- Focus for Convergence Redesign
A recent study by Booz-Allen & Hamilton documented that superior, long-term value is only created by delivering an order-of-magnitude increase in value to customers ... what they call 10X Value. We used that message and the feedback from previous conferences to redesign Convergence 98.
Here's what previous attendees said they wanted more of ... and how we've incorporated those needs into Convergence 98.
More focus on how innovation is being implemented ... the theme for Convergence 98 is selling and implementing innovation and all of the presenters have been chosen for their expertise in this area.
Also we've reformatted our breakout sessions into TEA Sessions -- consultant-corporate client partnerships that provide underlying Theory, a relevant Example, and guidance on how to Apply the theory in specific situations.
More time to integrate learnings and discuss them with others ... we've created processing groups and interspersed discussion time throughout the program.
More in-depth learning opportunities ... we've designed three day-and-a- half, in-depth sessions, taught by leading experts in the field of innovation. These sessions are designed to build innovation leadership skills.
There are many more new features to this year's conference (see New at Convergence 98 on the inside) so we invite you to join us in sharing ideas and information about how to make our organizations more innovative and more effective.
Co-Sponsored by Arthur Andersen Global Best PracticesSM & Fast Company Magazine
See you in Santa Barbara! Innovation Network Directors:
Joyce Wycoff, Executive Director
Andrea Woodward, Marketing Director
Deanna Berg, Ed.D, Innovation Strategies Intl
Ted Coulson, Ph.D., Applied Creativity, Inc.
Tom Drucker, Ph.D., Center for Corporate Innovation
Allen Fahden, Zephyr Development Corp
Rick Gutherie, Ford Motor Company
Gerald Haman, Creative Solutions Network, Intl.
Jim Higgins, James M. Higgins & Assoc.
Leslie Hollander, Expanding Thought
Grace McGartland, GM Consultants
Jerry McNellis, McNellis Group
Nancy Myers, Seeds for Change
Alex Pattakos, Ph.D., CWA Ltd.
Bobby Phillips, Ph.D., Eastman Chemical
Jim Pierce, St. Onge Company
Charles W. Prather, Ph.D., CW Prather Assoc., Inc.
G. Lynne Snead, Franklin Covey