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Beyond a Better Mousetrap: Turning
Ideas into Profits
Presented by:
Dr. Deanna Berg, Innovation
Strategies International
Ken Westray, Cloud Nine Product Solutions
Vision:
News Flash, The New York Times, September 26, 2000
Jamie McBeal, President of E-Products announced this morning
that E-Products has been awarded the Innovation Networks
George Land World Class Innovation Award for its outstanding
performance in delivering highly successful new products to
market in the past six months. This resulted in a record breaking
IPO, making every employee a millionaire overnight.
Mr. George Banker, Chairman of the President's Committee on
New Business Growth, praised E-Product's proven business innovation
process for drastically reducing the time, money and energy
previously wasted in failed innovations and urged other companies
to follow their lead.
We interviewed Mr. McBeal to learn the causes of his great
success. Speaking from his luxurious beach-front vacation
villa in Fiji, Mr. McBeal stated, "We've always had lots
of great ideas, but after attending the Beyond a Better
Mousetrap workshop at Convergence 2000, we implemented
the powerful, new Cloud Nine Process. We learned to make the
right decisions, at the right time, for the right reasons,
with the right people. This real-time innovation process allowed
our innovation success to increase by 400% over previous years.
What I especially liked was how motivated and committed everyone
became. Now, for the first time, I can take this three-month
vacation without worries."
Success in business today requires the ability to bring new
products to market faster than ever before. Most organizations
have little trouble creating new ideas, but fail to realize
their potential benefits. Attend this highly interactive workshop
and begin to think about innovation in new, more powerful
ways. You will learn a proven business innovation system which
helps you select, then rapidly implement ideas.
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Learning
Objectives:
- Learn and experience the five stage Cloud
Nine System for quickly converting ideas into profitable
reality
- Learn three common errors that doom
innovators to failure
- Learn the five keys to innovation success
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Learn a four step diagnostic process for
innovation goal-setting
- Learn real time (24/7) communication methods for accelerating
innovation results
- Learn proven methods for getting everyone aligned and
committed to achieving innovation outcomes
- Learn how to get decision-makers to support innovation.
Topics/Activities:
- Workshop overview and introductory remarks
- Overview Cloud Nine Innovation System
Stage 1: Idea captures
Stage 2: Idea evaluation and requirement definitions
Stage 3: Idea development
Stage 4: Idea testing
Stage 5: Idea commercialization
The overview includes business benefits, real
world examples and descriptions of skills needed at each stage.
- Application of Innovation Process to
real world examples--Participants work in small teams
to take an innovation project through all five stages,
then engage in dialog about their learnings from the experience.
- Dialog: barriers to innovation success
Take-aways:
Application of Cloud Nine process to participant innovation
projects:
- Bring a list of your active innovation projects and
use the Cloud Nine process to identify areas you can improve
to increase your success. Or, use our list to practice
the process.
- Proven strategies for gaining decision maker commitment
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Summary:
Come to this workshop and enjoy the Cloud
Nine experience!
(Cloud Nine: A of feeling well-being or elation. -Webster's Dictionary)
This Full-Day Pre-Conference Workshop costs
$595.
Click Here
for bios of Deanna H. Berg, Ed.D, Innovation Strategies International
and Ken Westray, Cloud Nine Product Solutions.
--> Register
Here <--
Innovation Network
451 E. 58th Ave., #4625, Box 468
Denver, CO 80216
Phone: 303-308-1088
Fax: 303-295-6108
http://www.thinksmart.com/
E-mail at: Staff@thinksmart.com
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