Innovation Network

Dr. George Land
CEO,
Leadership 2000

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George Land is an author, speaker, consultant, and general systems scientist with a broad and varied background in communications, business, education, and government. In 1958, when he was serving as chief executive of an international television network, he began investigations into stimulating and directing creativity. The encouraging results of those efforts led to his founding, in Cambridge and New York, Innotek Corporation, a research and consulting institute to further the knowledge about the enhancement of creative performance. This research ultimately led to the formulation of his Transformation Theory¤a theory of transformation that integrates principles of creativity, growth, and change.

From these principles Dr. Land developed unique strategic thinking processes for organizations. He invented the first computer-assisted interactive approaches to group creative and strategic thinking. His exceptional processes are now licensed by over 400 major corporations worldwide.

Dr. Land has also taught interdisciplinary science and creative process to the faculties of some three dozen universities. Among his articles and books is his seminal work Grow or Die: the Unifying Principle of Transformation. Originally published in 1973 by Random House, it was a main selection of the Saturday Review Book Club and was submitted by Random House as its nominee in the science category for the Pulitzer Prize and National Book Award. He has also written Breakpoint and Beyond: Mastering the Future - Today.

Dr. Land has been elected a senior fellow of the University of Minnesota, a fellow of the New York Academy of Sciences for his outstanding contributions to science, and a colleague and fellow of the Creative Education Foundation. In 1989, Dr. Land received the Outstanding Creative Achievement Award from the Creative Education Foundation for his lifetime achievements in creativity. In 1995, the Innovative Thinking Network created the George Land World Class Innovator Award in honor of Dr. Land. His listings include Who's Who in America and Who's Who in the World.

Dr. Land is CEO of Leadership 2000. He continues to write, give speeches, conduct research, and serve as a policy and planning consultant in industry, education, and government.

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